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Founded in 1972
Company headquarters in Cologne, Germany
Branch in Shanghai, China
Employees: 180 in Cologne, 20 in Shanghai (80% from the hotel sector)
All departments in-house: IT, Call centre, Hotel purchasing, Group, conference and trade fair department, Corporate client support, Marketing, Quality management and Accounting
HRS offers a full service for hotel bookings worldwide
Individual traveller (FIT)
Group trips ( > 10 rooms)
Conference and incentive trips
Trade fairs
HRS – The business model
 
High purchasing volumes guarantee low prices and ensure last-minute room availability HRS works on a commission basis, i.e. purchasing benefits are transferred directly to the customers Online customer credit card prepayment is not required due to the direct payment system.
HRS – Europe's market leader for hotel reservations
HRS – the no. 1 in Europe
for free of charge hotel bookings for business and private trips
undisputed market leader among German hotel portals with 57.3% market share (FTD 05/2004)
continual increase in hotel bookings: 41.5 % increase on the previous year
most new customers and largest reach of all hotel portals in Germany (Nielsen Net Ratings)
300 million site accesses per month, 31 languages
Corporate customers:
Over 12,000 corporate clients: from medium-sized businesses to international key accounts such as Accenture, Allianz, Bayer, Bearing Point, Bosch, EADS, Electrolux, IKEA, KPMG, Metro, PWC, Zeiss, Toshiba and many more.....
HRS – Customer portfolio
300 million site accesses per month, 31 languages
Corporate customers:
Over 12,000 corporate clients: from medium-sized businesses to international key accounts such as Accenture, Allianz, Bayer, Bearing Point, Bosch, EADS, Electrolux, IKEA, KPMG, Metro, PWC, Zeiss, Toshiba and many more.....
Affiliate partners:
 
Airlines: Germanwings, Air Berlin, LTU, Austrian Airlines, Centralwings, Air Baltic, MyAir, Styrian Spirit...
Rail and automobile clubs: DB (German railways), ÖBB (Austrian railways), SBB (Swiss railways), ADAC, AVD...
Portals such as AOL, Web.de, GMX, Lycos, T-Online, Falk.de, Berlin.de, München.de...
HRS – Hotel portfolio
180,000 hotels worldwide
Extensive coverage not only in conurbations but also in the provinces and in specific tourist areas.
95% of our hotels are directly connected with HRS via Extranet
As a result, only establishments and prices are shown which are actually available
Only 5% of hotels are linked via GDS Switch
HRS guarantees last-minute room availability at prices which are actually available
References - Awards
Business Traveller Award - HRS has won the award for “best website for business travellers” 5 times since 2000
EDA (Electronic Distribution Award) - 2004
HRS was proclaimed one of the “three best hotel reservation sites in the world”
International Gold Star for Quality – 2003
Top Tourism Website – 2003
- Awarded by Webtourismus
Stiftung Warentest (German product testing agency) – 2002
- HRS is one of the cheapest online providers
References – Affiliate partnerships
Defaults
Interfaces
City map search
Search for sights
Tailor-made graphic solutions
HRS – Examples of integration
 
Hotel search possible via:
Map navigation
Districts
Sights
www.muenchen.de
www.kassel.de
www.koeln.de
HRS provides access to hotel booking that is tailored to your needs!
HRS – The booking process
Step 1: Search
 Arrival/departure
Hotel name
Address and price information
Hotel photos
Directions on how to get there
Facilities
Street map
Region
Step 2: Hits 
Only available hotels displayed
Only guaranteed prices displayed
Information on breakfast tariffs clearly displayed
Hotel hit list shall be sorted in ascending order by price
Clear presentation of details regarding distances
Step 3: Booking 
Telephone number
Name of hotel guest(s)
Credit card information only required for a guaranteed booking
Special requests to hotel
Mobile number for text message confirmation
HRS – Benefits for your customers
Free of charge online booking with immediate confirmation via fax, E-mail or text message
Extensive selection of hotels in all categories – from privately run individual hotels to five-star luxury hotels
Grouping of turnover volumes leads to cheap prices which are updated every day
HRS only displays hotels which can be booked and guarantees availability of price and rooms
Last-minute room availability, even for trade fairs
Book free of charge and directly without a credit card; payment is not made until you reach the hotel
or you can call us and we shall give guarantee for you.
As a full-range provider, HRS also handles conference, group and trade fair bookings
The booking process is...
Fast, booking is just 3 clicks away...
Easy, due to clear navigation..
Secure, since you pay on arrival
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